Send email through your own SMTP provider, with DKIM domain signing, branded tracking domains, and a drag-and-drop editor.
Email in Mersal is bring-your-own-SMTP: you connect a provider you already trust, and Mersal handles sending, domain authentication, tracking, and templating on top of it.
SMTP provider
Add your SMTP provider's credentials (host, port, username, password/API key) under your Email gateway settings, then verify the connection with a test send. Once connected, the same account can be used for both single sends and campaigns.
DKIM domain signing
To send mail that reliably lands in the inbox instead of spam, add a sending domain and set it up with DKIM. Mersal generates the DNS records your domain needs (the DKIM key, and any related records) for you to view and add at your DNS provider — once they're in place, you verify the domain from the dashboard and it's marked as signed.
DKIM setup is one of the highest-leverage things you can do for email deliverability. See Setting Up DKIM and Tracking Domains for the full walkthrough.
Tracking domains
Open and click tracking links normally point at a generic domain — Mersal lets you set up a tracking domain under your own brand instead, so the links in your emails match your domain rather than a third-party one. This is configured alongside DKIM when you add a sending domain.
HTML and plain-text sending
You can send rich HTML emails or plain-text-only messages, depending on the use case — plain text for simple transactional notices, HTML for designed campaigns and newsletters.
Email templates
For designed HTML emails, Mersal uses the BeeFree drag-and-drop editor to build templates visually, without writing HTML by hand. Templates built this way can be reused across campaigns and single sends. Full template functionality — including for SMS and WhatsApp — is covered on the Templates page.
Sending programmatically
To send email from your own backend instead of the dashboard, see the Email Send API reference.